New coolness

So The Name of the Wind is coming out in Portugal soon. Look what they’re doing to promote the book:

How cool is that?

pat

P.S. In case you’re wondering, the answer is pretty fucking cool.

This entry was posted in cool things, foreign happenings, videosBy Pat96 Responses

95 Comments

  1. Yoni
    Posted September 17, 2009 at 2:36 PM | Permalink

    I’m really tempted to shout “First” here, but I know Pat will delete me from the board and his heart forever.

  2. Jay
    Posted September 17, 2009 at 2:47 PM | Permalink

    Sweet. And it doesn’t look low budget really, which is quite a feat considering i haven’t ever seen anything like this for a book release. i hope it gets shown on portuguese tv a lot. yay!

  3. m
    Posted September 17, 2009 at 2:51 PM | Permalink

    holy…!

    that was hot!

  4. Jay Belt
    Posted September 17, 2009 at 3:00 PM | Permalink

    WTH!

    They have commercials for books? I think the only two books I’ve ever seen a commercials for in the US is the Bible and Dianetics.

  5. =heck=
    Posted September 17, 2009 at 3:15 PM | Permalink

    How do you say “kickass” in Portuguese?…

  6. Eve
    Posted September 17, 2009 at 3:25 PM | Permalink

    Damn, I wanna write a book that get such a hot comercial too!

    The vid. is pretty cool, but the language…sorry…whenever i hear it it reminds me of my latin-lessons…no good memory…

  7. Judy
    Posted September 17, 2009 at 3:30 PM | Permalink

    Dang Pat!!!!!!!! Goosebump inducing…….. Why don’t we ever have killer commercials like that for books here in the US?? Talk about inspiring people to read!!!! :o)

  8. Noah
    Posted September 17, 2009 at 3:33 PM | Permalink

    Pat when are releasing the movie rights:P

  9. Anonymous
    Posted September 17, 2009 at 3:34 PM | Permalink

    Shiny! Apparently Portugal kicks some major butt!

  10. Verónica
    Posted September 17, 2009 at 3:34 PM | Permalink

    I just love it! :)

  11. Captain Joe
    Posted September 17, 2009 at 3:36 PM | Permalink

    That was… pretty fucking cool.

    Joe out.

  12. Cecrow
    Posted September 17, 2009 at 3:41 PM | Permalink

    I didn’t understand a word of it – and yet I agree with you!

  13. Bryan Russell (Ink)
    Posted September 17, 2009 at 3:42 PM | Permalink

    Okay, that was the best book trailer ever. I think it even beat that freaky Guillermo Del Toro trailer. And, you know, he has certain cinematic advantages. So, you know, Booyah!

  14. Rachel
    Posted September 17, 2009 at 3:48 PM | Permalink

    That was amazing!!! I don’t understand a word, but I know exactly what it said because I’ve read the book so many times.

  15. Tyson
    Posted September 17, 2009 at 3:50 PM | Permalink

    Good to know that overly dramatic male voice overs aren’t confined to the US. I don’t know what he’s saying, but dammit I know I’d better pay attention. Sounds important.

  16. Jeff
    Posted September 17, 2009 at 4:01 PM | Permalink

    Rad! I’m jealous that they have commercials for books!

  17. Training Consultants, Inc.
    Posted September 17, 2009 at 4:01 PM | Permalink

    awesome cover art too. But whats with the christian symbol?

  18. regina
    Posted September 17, 2009 at 4:10 PM | Permalink

    I don’t even know what they’re saying and I still got super excited! I’ll probably go home and read it again…for the fourth time… :D

  19. Lusitano
    Posted September 17, 2009 at 4:16 PM | Permalink

    Im waiting for the book to arrive to our bookstores (here in Portugal). The video is really cool, the voice was a little too strong i think, but “Gailivro” do this kind of things very often to promote the books, so it may happen to see more videos of the next books again. I’m really impacient to read it.

  20. Karl Ruben
    Posted September 17, 2009 at 4:21 PM | Permalink

    Without family… without friends… without a home… one boy stands alone… to learn the secrets of the world that took away all that he ever knew… to make himself ready… for revenge!

    (Yeah, I know that’s not really the plot, but Overly Serious Trailer Voiceovers do not concern themselves with nuance.)

  21. Alec
    Posted September 17, 2009 at 4:38 PM | Permalink

    Why does Portuguese sound like Russian with that narrator’s accent?

  22. Joe
    Posted September 17, 2009 at 4:55 PM | Permalink

    That was fantastic! I’m fairly sure I’ve never seen a commercial for a book aside from the ones that Wysen mentioned.

  23. krispyz
    Posted September 17, 2009 at 5:03 PM | Permalink

    Pat, I cannot wait until someone asks to make a movie out of your book. It is be BA.

  24. Anonymous
    Posted September 17, 2009 at 5:39 PM | Permalink

    How cool? Very

    Although I would of liked to see blue fire or a scrael crawling around some where. The leafs where a nice touch, to ebb the coolness more towards the reality of the book.

    -plucky

  25. RobinHelene
    Posted September 17, 2009 at 5:53 PM | Permalink

    How cool? Way!

    Love the music and the tone of the narrator. Even without subtitles, and with some of the words close enough to English to understand, the gist of the – what seems like an upper class movie trailer – commercial is inspiring. Makes me want to read the book — again!

  26. Murdoc
    Posted September 17, 2009 at 6:06 PM | Permalink

    Cecrow, regina, and anyone else not understanding what the narrator is saying:
    It’s the Kvothe’s introduction to his story. You know, “My name is Kvothe. I have stolen princesses…” etc. The images correspond with what he’s saying, like the stack of books when he mentions the University and the sheet music when he mentions the “songs that make the minstrels weep.”

  27. Deborah Wolf
    Posted September 17, 2009 at 6:33 PM | Permalink

    Oooh, that’s fucking COOL. I have trailer envy.

  28. RedObserver
    Posted September 17, 2009 at 7:02 PM | Permalink

    Well that’s new to me- a video trailer for a book.

    But new or not, the visuals were very cool.

  29. Soren
    Posted September 17, 2009 at 7:06 PM | Permalink

    You’re the only author who deserves trailers for his books Pat.
    Keep up the awesome work.

  30. Laura
    Posted September 17, 2009 at 7:19 PM | Permalink

    I think maybe the people who did this trailer should do the movie! I would have liked to see Kvothe’s hair when he lowered his hood, but i like how they keep everything for us to imagine…characters etc etc.

  31. Anonymous
    Posted September 17, 2009 at 7:31 PM | Permalink

    Hey Pat, every time I watch that video the voice kind of reminds me of Arnold Schwarzenegger…yes? no? maybe?

  32. Laura
    Posted September 17, 2009 at 7:53 PM | Permalink

    The trailer for the book was so good I want a movie too…y’know whenever you get a lucrative offer from hollywood.

  33. Rita (Portugal)
    Posted September 17, 2009 at 7:56 PM | Permalink

    Murdoc is rigth, but he says a little more. The words after the 0:46 seconds are:
    This is my legend. Want to know the truth? Too bad for you!

    I think we have this commercials because the publishers need to atract readers. Books are expensive here, for most people and because of that, unfortunately, there are few people buyng books in Portugal.

    Fortunately, that isn’t my case and I have already read the book in portuguese (yes, I had the privilege to recive the book before it arrives in bookstores :p).
    I LOVED the book!In my opinion, that’s, probably, the best fantasy book of the year published in my country. Now, I’m a fan of your work Patrick =D

    P.S – I wrote a very positive review about “O Nome do Vento” on Rui Baptista’s Blog (Bela Lugosi is Dead).
    Here’s the link if you wanna take a look (it’s in portuguese of course :p)

    http://belalugosiisdead.blogspot.com/2009/09/critica-o-nome-do-vento.html

    Sorry for the english :/

  34. Anonymous
    Posted September 17, 2009 at 8:25 PM | Permalink

    Why is the US the only country who doesn’t promote books this way? I have seen I think ONE book ad on television here, and bunches for foreign books.

  35. Zarg
    Posted September 17, 2009 at 8:49 PM | Permalink

    YOU MUST SELL MOVIE RIGHTS TO PORUTGAL.

    Even if the movie’s completely in a language I can’t understand, I would see it if it was half as good as that book trailer.

    I’ve seen one or two commercials like this in the US… but they sucked and made me want to get their books less.

    (P.S. My verification word was “lickedna.” Who writes that shit?)

  36. Mr. Rommel
    Posted September 17, 2009 at 8:50 PM | Permalink

    That is the very first book commercial I have ever seen.
    Very awesome.

  37. Anonymous
    Posted September 17, 2009 at 9:17 PM | Permalink

    !!!!!!!!!!!!!!!!!!!!!
    Why don’t they do that in the US!

  38. Anonymous
    Posted September 17, 2009 at 9:19 PM | Permalink

    THAT. WAS. FUCKING. AMAZING.

  39. Skatkdqh94
    Posted September 17, 2009 at 9:22 PM | Permalink

    Did they film the scenes specifically for the book? That’s really impressive. It’d have been even better if instead of the lit candle suddenly blowing out, an unlit one was lit using sympathy

  40. Another Pat
    Posted September 17, 2009 at 10:40 PM | Permalink

    So….when do we get to see that with you personally doing the english voice over? ;)

    It is pretty fuckin’ cool, I just wish I understood more than the names >.<

  41. SiloG
    Posted September 17, 2009 at 11:32 PM | Permalink

    who the hell can translate this for me?;D
    We gotta know what there saying it’s like having the second book in klingon(clingon?)idk

    maybe not as in high suspense but still!

  42. J.M.
    Posted September 17, 2009 at 11:52 PM | Permalink

    Portugal rules.

  43. Aaron
    Posted September 18, 2009 at 1:24 AM | Permalink

    I always find it a bit odd when books are advertized through a visual medium like commercials. I’ve only seen it done once before on tv, but advertizing something on tv that’s meant to pull people away from tv just seems a bit…off.

  44. Matt F.
    Posted September 18, 2009 at 1:51 AM | Permalink

    I nearly shat myself, that was so awesome.

  45. Craig
    Posted September 18, 2009 at 4:37 AM | Permalink

    North America in general needs to start heeding Portugal’s example. Books ought to be pushed, especially excellent books like yours! <3 (to you and ze book.)

  46. Moteth
    Posted September 18, 2009 at 5:50 AM | Permalink

    Im going to go against the grain and say that the trailer doesnt do the book justice. Hate me if you must, but dang – it looked cheap!

  47. Michael
    Posted September 18, 2009 at 5:52 AM | Permalink

    That is so awesome! I wish I understood portuguese. It would be awesome if we had trailers for books in the U.S.

  48. Anonymous
    Posted September 18, 2009 at 5:57 AM | Permalink

    I hope they make a movie for this and use the Sword of Truth series by goodkind as an example of what NOT to do! :)

    If this became a movie I’d like at least the quality of Eragon.

    I’d prefer it to be as beautiful as LOR

  49. Summer
    Posted September 18, 2009 at 6:18 AM | Permalink

    This is fun to watch because I keep on catching words and going, “Ooh, Trebon!” and, “Aha, Felurian!” and, “Oh, that bit with the music is probably either ‘make the minstrels weep’ or ‘once I sang colours to a blind man’.” Awesomeshiny trailer.

    … But it would be even cooler if I spoke Portugese. Sigh.

  50. sparkly
    Posted September 18, 2009 at 6:51 AM | Permalink

    Very fucking cool. And whoever made that, should do the movie/miniseries.

    Awesome.

  51. N
    Posted September 18, 2009 at 12:27 PM | Permalink

    I just wanted to say that your book “the name of the wind” is awesome, one of the best ones I have ever read. Maybe even THE best. I am reading it for the second time now. Looking forward the next one, when ever you are done with it, I’ll be waiting :D

    A bit offtopic for this blog entry :p Anywho, good luck with the release!

  52. Anonymous
    Posted September 18, 2009 at 12:38 PM | Permalink

    goin back to a blog a few weeks ago on movie musings…how kool would it be if they would make a movie of NOTW as kool as that advert x

    (and wow i hav an actual real word on the word verification- bluest)

  53. Michael
    Posted September 18, 2009 at 2:30 PM | Permalink

    I wish I spoke Portuguese

  54. Beth
    Posted September 18, 2009 at 2:46 PM | Permalink

    Damn, that looks like a movie trailer! A sexy movie trailer of awesome! If the Portuguese don’t fall all over themselves to buy the book after seeing that, there’s gotta be something wrong with them. Just sayin’.

  55. Priscilla
    Posted September 18, 2009 at 3:11 PM | Permalink

    *gurgles* I want to buy the book again, and I already have three copies.

  56. Steven Till
    Posted September 18, 2009 at 3:28 PM | Permalink

    That’s one of the better book trailers I’ve seen. Definitely more high quality than most. Impressive.

    The Book Trailer Blog is an interesting site for video book trailers as well, showing how people use video as a viral marketing medium to promote their books.

  57. In the light of her burning bridges
    Posted September 18, 2009 at 4:08 PM | Permalink

    Wow!! That is totally awesome!! This makes me think good things of the possibility of a movie… at least if the people in portugal film it :P

  58. Anonymous
    Posted September 18, 2009 at 5:38 PM | Permalink

    holy crap man.

    You have to do a movie now.

  59. Elephant
    Posted September 18, 2009 at 6:22 PM | Permalink

    A bit off topic I know, but what exactly *is* a Barrow King?

  60. OCrítico
    Posted September 18, 2009 at 7:20 PM | Permalink

    I’m from Portugal and I really want to read this book.

    However, I never watched this trailer on TV – book trailers rarely come out on TV. We could only watch this video on literary blogs and sites. But it is very nice, better than others.

    And he basically says what you have on overview: “My name is Kvothe. I have stolen princesses back from sleeping barrow kings. I burned down the town of Trebon. I have spent the night with Felurian and left with both my sanity and my life. I was expelled from the University at a younger age than most people are allowed in. I tread paths by moonlight that others fear to speak of during day. I have talked to Gods, loved women, and written songs that make the minstrels weep. You may have heard of me. This is my legend. Want to know the truth? Too bad for you!”

    Well, I wish I enjoy this book.

  61. Vinny K
    Posted September 18, 2009 at 7:42 PM | Permalink

    That was absolutely amazing. It’s the first time I’ve seen a promotional commercial for the release of a book. If you ask me, it should be done more often to promote the release of sequels to bestselling books. Or for the release of a book from a well known author. Bottom line, your assessmant of ‘pretty fucking cool’ is right on target.

    ~Vinny~

  62. Alex =)
    Posted September 18, 2009 at 8:17 PM | Permalink

    I got an email with the Video, and that made interested…looking forward to read it. This isn’t the first trailer for books that i’ve seen though…

    Hey Pat, hope you don’t forget the Portuguese public in future events. The majority of Americans think Portugal is a Spanish city…c’mon, the American flag on the moon was made by Portuguese people,as well as Michael Phelps swim suit…lol.

  63. wirelessrobin
    Posted September 18, 2009 at 9:27 PM | Permalink

    Wow I think I just creamed my panties! That was pretty hot Pat! I was just thinking how I was going to start reading NOTW again tonight but I forgot it at my other office :( now I have nothing to do all night but play with faceook and re-read your blogs…

  64. Amanda
    Posted September 18, 2009 at 11:10 PM | Permalink

    Wow. It’s days like today that I wish I spoke Portugese. Translation anyone?

  65. Theo
    Posted September 19, 2009 at 12:38 AM | Permalink

    Wonderful and Visionary.

    The Best “So Called ” novel trailer I’ve ever seen.

  66. Theo
    Posted September 19, 2009 at 12:40 AM | Permalink

    Wonderful and Visionary.

    The Best “So Called ” novel trailer I’ve ever seen.

  67. Nanoboy
    Posted September 19, 2009 at 3:54 AM | Permalink

    I’ve seen other trailer for this book however the one i saw was an Spanish Commercial.

    As far as i know it came out long ago.

    Pat i hope you don’t mind i post the link:

    http://www.youtube.com/watch?v=CNr3A4kGPzs

  68. gg
    Posted September 19, 2009 at 1:26 PM | Permalink

    dam. it totally looks like a movie trailer. another thing in life to look forward to. 3 books, 3 movies, 1 down, 5 more to go……XD

  69. Jimi Harmonica
    Posted September 19, 2009 at 3:05 PM | Permalink

    Liked the clip, loved the book, what is taking so long for wisemans fear to come out

  70. Rayeth
    Posted September 19, 2009 at 5:11 PM | Permalink

    Why don’t we get awesome commercials like this in the US? That’s just mind-boggling. Bet you, there would be so many more readers if publishing companies made commercials here. And god does that look awesome. I think the music in combination with the riding and the dark forest gave me a bit of an adrenaline rush. Are book commercials common in (insert wherever that commercial came from here) or is this special?

    Also, in case you haven’t seen this yet: http://tvtropes.org/pmwiki/pmwiki.php/Main/TheNameOfTheWind
    It’s quite a good website and I think it will amuse you.
    And: http://tvtropes.org/pmwiki/pmwiki.php/Main/SpeculativeFictionTropes
    that one will take considerably more work to get through.

  71. Anonymous
    Posted September 19, 2009 at 6:20 PM | Permalink

    I am tempted to move there and learn the language just to see commercials for books. Why cant Amercian’s be that cool?

  72. Anonymous
    Posted September 19, 2009 at 11:13 PM | Permalink

    Wow that is awsome advertising, not to mention the cover of that book might be the best one yet. ITS AWSOME!

  73. Sylph
    Posted September 20, 2009 at 2:12 AM | Permalink

    That was, to coin a phrase, “fucking awesome”. It’s a shame we don’t have decent ads for books over here in England. The only book adverts we get are for some “celebrity” (I use the term loosely) cough*Katie Price*cough about their (ghostwritten) “autobiography”, telling the harrowing tale of how they’re mistreated by the media and are now considering a (horrific) career in pop music. Either that or it’s an ad for some asinine toy the kid forgets in half an hour.
    Sorry, didn’t mean to rant on your blog, Pat. :D Love the video.

    Jemski.

  74. milkyun
    Posted September 20, 2009 at 4:25 AM | Permalink

    well,that was exciting!!

  75. Anonymous
    Posted September 20, 2009 at 9:18 AM | Permalink

    Well I live way over here in Australia and can tell you we never get ads like that.

    Keep going with the awesome books Pat, you are growing an ever larger fan base over here, and I recommend your book to everyone I know and we all love it, can’t wait for the second book, and man I wish we had ads like that for books here…

    Stu

  76. thelifeandtimesofnicholasjoseph
    Posted September 22, 2009 at 9:47 AM | Permalink

    thats is sooooooooo fucking coollll….love their cover too

  77. Anonymous
    Posted September 22, 2009 at 8:16 PM | Permalink

    Love your book, but watching this trailer, I remember that I expected the book to be much darker, although the darkness apparently only really starts in the second book.
    (And man, was I annoyed at the first moment, when I noticed that this book is mostly a retrospection! But don’t worry, I really loved it.)

  78. Claire
    Posted September 22, 2009 at 8:49 PM | Permalink

    SO awesome! The United States should indeed do trailers for books!

  79. Cacki
    Posted September 22, 2009 at 9:02 PM | Permalink

    Portugal rocks for having epic book commercials… and it’s official… Name of the Wind would be one breath taking, life changing, pay-way-too-much-to-see-it-a-million-times kind of movie!

  80. Beerbottles
    Posted September 22, 2009 at 10:25 PM | Permalink

    Has anyone seen the fan trailer for Name of the Wind on Youtube? James McAvoy isn’t my choice for Kvothe but I thought it was pretty damn good….

  81. Derek
    Posted September 24, 2009 at 9:30 AM | Permalink

    Please have someone translate it into English!! If we had sweet trailers like that for books in the US, I think we’d sell more (well maybe, maybe not… but it would still be awesome) – bravo the Portuguese!!!

  82. Maggie
    Posted September 24, 2009 at 11:09 PM | Permalink

    I think this is even cooler than the “me llamo Kvothe” trailer of a few months ago.

    Win.

  83. Anonymous
    Posted September 24, 2009 at 11:09 PM | Permalink

    That. Was. AWESOME!

    I just finished your book on the recommendation of a friend, and I loved it. It was incredibly well written, and I cannot wait until the second book comes out.

  84. AwesomeX
    Posted September 25, 2009 at 2:04 AM | Permalink

    You have an awesome beard, and you write awesome books. A tip of the hat to you, good sir.

  85. Error707
    Posted September 25, 2009 at 2:33 AM | Permalink

    I’ll use your response, it’s pretty fucken sweet!

  86. Nathan
    Posted September 25, 2009 at 4:20 AM | Permalink

    Pat, I just bought your book. Personally, I’d rather just give you 10 bucks, but whatever. Go have a cheesebuger on me.

  87. Diogo
    Posted September 25, 2009 at 9:50 PM | Permalink

    He made the same presentation that appears in backside of the book. It’s mading sucess this book here in Portugal, I’m reading it too, so fucking amzing! waiting for the second!

  88. Anonymous
    Posted September 26, 2009 at 8:25 PM | Permalink

    I’m portuguese and I have to agree with you, this trailer is “kickass” (parte tudo; in portuguese)!! I’ll try to translate it for you:
    “My name is Kvoth. I have saved princeses from the “Unwaken” Tombs, caught Trebon on fire. I have passed the night with Felurian and left with sanity and life. I was kicked from College at the age which most students are admited. I have walked paths at the moon shine that others are afraid to pronounce during the day. I have talked to gods, loved women and wrote songs that make the other composers cry. It’s possible that you heard of me, this is my legend. Do you want to know the truth? Worst for you…” This is not a perfect translation, but it was what I could do for you. ;) For those who think portuguese seems russian: it is not! The only thing that may sound russian is the voice’s tone, a little much “dark”, but russian? NO!

    PS- Good luck, Pat! :D

  89. Inês
    Posted September 28, 2009 at 5:48 PM | Permalink

    I’m from Portugal and I really like the trailler of the book, but the voice… we don’t talk like that! LOOL
    And he is saying the plot of the book.
    I’m really looking forward to read the book!

  90. Vae
    Posted September 28, 2009 at 10:55 PM | Permalink

    WOW…. now THAT is a promotion! My god… so intense, so… just wow. They had better like it over there, Pat!

    And yeah, I don’t think I have ever seen a commercial for a book like that in the States. Unless they make it into a movie, of course. That was just plain freakin awesome!

  91. B. L. Garver
    Posted September 29, 2009 at 8:49 PM | Permalink

    Yeah why don’t we do trailers and posters for books here in the states? We should promote them like we do movies.

    This is why I didn’t know about Name until 2008!!!! Perhaps if I would have seen a trailer or poster about it…

  92. Pektop
    Posted October 6, 2009 at 11:33 AM | Permalink

    This looks more like a movie trailer than a book commercial, the fanciest book advertisement I ever saw before this was a nicely illustrated poster in the london underground..

    In other words, I think it’s awesome!

  93. Roswitha
    Posted October 7, 2009 at 3:51 PM | Permalink

    WOW. That rocked. The feel of it was totally on target; I even liked the voice used.

    If that doesn’t make you want to read the book in any language, you must be bloodless.

  94. Anonymous
    Posted October 14, 2009 at 1:23 PM | Permalink

    That was really cool, im guessing its saying, “Ive stolen princesses back from sleeping barrow kings. I burned down the town of treborn….” etc etc cos iheard trebon and Felurian in there lol. That sounded pretty intense if i heard that in the UK id be a happy happy boy

  95. Vitor Cardoso
    Posted October 18, 2009 at 4:08 AM | Permalink

    I have to say it, even tough I’m brazilian(and thus have little affinity with the portuguese people, thanks to my history class), but damn, they did a pretty awesome job! I just finished reading the book(my new record, around 10 hours straight) and want to open it again o/

    congratulations, both Pat(may I call you that? I’m rather lazy to remeber names longer than 5 letters…) and portugal(can’t really make it small…)

    by the way, hello, I’m new here and it seems I’m rather late… well, I did find this blog only after I finished the book…
    Cya o/

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